Thursday, September 10, 2015

Business Not a Bad deal

Word Meaning
Business Development
The business development  function that has evolved as part of the transformation of our business world to a global economy. The term conveys a strategic and pivotal role in the growth of a business enterprise. It is both sophisticated and all-encompassing in its meaning of the word "development."

Select A  Good Brand Name:
1. It should be unique / distinctive (Kodak, Mustang)
2. It should be extendable.
3. It should be easy to pronounce, identified and memorized. (Tide)
4. It should give an idea about product’s qualities and benefits (Swift, Quickfix, Lipguard)....
5. It should be easily convertible into foreign languages.
6. It should be capable of legal protection and registration.
7. It should suggest product/service category (Newsweek).
8. It should indicate concrete qualities (Firebird).
9. It should not portray bad/wrong meanings in other categories. (NOVA is a poor name for a car to be sold in Spanish country, because in Spanish it means “doesn’t go”).

10 Tips to Improve Your Sales Performance
1. Clarify your mission.
2. Break the mission into specific goals.
3. Sell to customer needs
4. Create and maintain favorable attention.
5. Sell on purpose.
6. Ask, listen, and act.
7. Take the responsibility but not the credit.
9. Develop your attitude.
10. Maximize your time

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